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Gamifying Adventure Travel Insurance with Hyper-Personalization
February 7, 2025 shrini susarla
The adventure tourism market, valued at $406.12 billion in 2024, is projected to grow at 16.8% CAGR through 2030. With more travelers seeking unique, immersive experiences, the need for specialized travel insurance is rising. Gamification in Travel Insurance- The World Travel Market 2011 Report identified gamification as a major trend, with 18-34-year-olds leading adoption. Want to know more on strategies.. Read more
Are We Over-Doing Customer-Centricity in the Insurance Ecosystem?
October 23, 2024 shrini susarla
Lately, the push toward customer-centricity has been everywhere in the insurance industry. It seems like every company is bending over backward to meet customer needs, adapt to every feedback, and deliver faster, more personalized experiences. But here’s the thing: are we losing focus by trying to please everyone, and is this approach sustainable in the long run? The hero point.. Read more
Surrender Value Big Changes in Life Insurance: New IRDAI Rules on Surrender Value
October 3, 2024 shrini susarla
Starting October 2024, policyholders in India will benefit from major regulatory changes by the IRDAI. Life insurance policyholders can now receive a surrender value after the first year of premium payments. Before this, no surrender value was available until after two years of premiums. This new rule provides more flexibility for policyholders who may need to exit early, offering more.. Read more
Telematics
September 19, 2024 shrini susarla
As an insurance enthusiast, I’ve been reflecting on key approaches to effectively measure and communicate the value of telematics to customers: I’m curious—what are your experiences with telematics, and how do you think insurers can further unlock its potential? #telematics #insurtech #customerengagement #dataanalytics #insurance”
RAG, or Retrieval-Augmented Generation
August 30, 2024 shrini susarla
RAG, or Retrieval-Augmented Generation, was first proposed in 2020 by Facebook AI Research. This method enhances generative AI models by accessing external information to improve accuracy. Initially, RAG relied on unstructured data, but has since evolved to include structured sources like knowledge graphs, documents, articles etc. In the insurance industry, RAG can be a game-changer. It can improve chatbots, Q&A.. Read more
These traits make it to the Top. Check if you would
July 23, 2024 shrini susarla
Having spent over three decades in the Insurance industry, I’ve witnessed → Disruptions→ Advancements→ Transformations It’s challenging industry, like any other industry for Professionals to in their mid-careers. It quite literally, the being relevant gives growth of the Fittest.” Here, by fittest I mean the professional with the ideal skill set and soft skills up their sleeve. So, what are those ideal.. Read more